By BLVD Select Photographer, Dana Hursey
We have been shooting all of Coffee Bean & Tea Leaf's (CBTL) imagery for the last two years. They brought us in with a creative agency, Pitch, to work with them on all of the imagery for a full rebrand. CBTL eventually took all of its work back in-house and we have remained their main source for hero imagery ever since.
We are always shooting new drinks (and food) seasonally and historically we have always shot in studio. For this new summer campaign we had the luxury of shooting poolside on a lovely sunny Southern California day. The reality, though, is that we shot this towards the end of winter as we are always shooting a season and a half ahead. It was a very crisp and brisk day and we were dodging a rainy forecast on both sides of the production.
Dana Hursey is a photographer with 30+ years' experience whose motto is, "Use the best and you’ll get the best". View his BLVD Select Profile.