Manipula Studio is new to our BLVDSelect roster, so we sat down with one of their team members, Leo, to learn more about what the award winning Rio de Janeiro based creative production studio does.
While they’re based in Brazil, Manipula works with ad agencies, companies, and other photographers all around the world. They have recently been working on 3D, CGI, and retouching projects for photographers. Their collaborators have actually been some of our own BLVDSelect members, like Adrian Mueller, Robert Randall, and Corey Dawson, who are all represented by Elizabeth Poje + Associates, as is Manipula. When working with other photographers on their 3D and CGI projects, Manipula discusses the project with them to figure out what needs to be done in terms of 3D and CGI. They then discuss with the photographer how they shoot and approach every assignment so that once everything is in post production in Photoshop, all the elements merge together in harmony.
Manipula used to have their own photographer in house, but now work with two photographers local to them in Brazil who are outside of the office. One is versed in people, the other in products, so depending on what assets are needed for a project, they will call on one of them for the job. Inside their office the team is made up of seven people, formed by illustrators, retouchers, CGI artists, art directors, and executive producers. They are able to do basically anything an agency or company could dream of in terms of images or stills. Working with people from different markets across the world makes everything more exciting. The differences in the visuals art directors reach out for from the United States compared to say, Brazil, is very interesting, Leo says, but it’s enjoyable to work with different points of view. At Manipula they love projects that challenge their point of view, as solving problems is what they love.
Recently Manipula worked with the U.S. based ad agency M&C Saatchi on an advertisement for the San Diego Zoo. They started working with the San Diego Zoo about for years ago when they were hired for the first time by them to work on an image for Christmas of a hippopotamus flying in the sky with Santa’s reindeer. The agency loved the work, so they have worked consistently with them about once a year since then. Last year they made some images for them in honor of their 100 year celebration. The image, a CGI elephant with gold confetti spraying out of its trunk, was also turned into an animation.
When asked if they’ve pushed the bounds on any projects as of late, Leo brings up the work Manipula made for the Rio Olympics in August of 2016. Hired by a Brazilian agency, they wanted them to make an aerial view of athletes doing their sports. Whether it be a swimmer in a swimming pool, or a runner on a track, they had to make it look like the observer was watching from directly above. They used drones and helicopters to make the images, and the final products are nothing short of amazing:
They have also worked on worldwide campaigns multiple times, one in particular was for the Ministry of Tourism in Ecuador. The campaign goal was to entice people from around the world to visit Ecuador and the Galapagos Islands. The campaign was originally made in 2014, but they made new images for them in 2016 featuring a penguin and a frog, adding them to the rest of the animal family.
Their latest works were for their partnership with the International Olympic Committee (IOC) and Intel, who personally contacted Manipula for the job. See the amazing images from that project below, and even more on their BLVDSelect page.